Alternatives to Synthetic Dyes: Common Natural Food Dyes and How to Use Them

Alternatives to Synthetic Dyes: Common Natural Food Dyes and How to Use Them

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Natural food dyes struggle to gain traction despite potential health benefits, experts say.

“Just the other day, I couldn’t bring myself to throw out the small amount of vibrant water left after boiling purple cabbage. I let it sit overnight—and it turned brilliant,” Julianaa Satie, founder of The School of Natural Cookery, told The Epoch Times.

Two days later, it had naturally dehydrated into a paste—a natural dye.

Many common, colorful foods can be used as natural dyes. As synthetic food dyes face bans over health concerns, natural alternatives are stepping in—not just as safer options but as a chance to get creative in the kitchen.

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Benefits of Natural Food Dyes

Natural food dyes not only bring vibrant hues to your meals—they offer a safer alternative to synthetic dyes, especially for people with allergies or sensitivities. Many natural pigments come with added health perks too, including antioxidant, anti-inflammatory, and even anticancer properties.

Purple cabbage, for example, is high in anthocyanins, an antioxidant that gives it its purple color.

Beetroot juice, as a more commonly used red colorant, has been shown to help boost nitric oxide levels, which supports circulation, Jennifer Bruning, a registered dietitian nutritionist and spokesperson for the Academy of Nutrition and Dietetics, told The Epoch Times.

Another example is turmeric, known for its bold golden hue and anticancer properties, she added.

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Dye Dilemma

Despite the numerous benefits of natural food dyes, many companies still struggle to remove synthetic ones from their products. The challenge is not just about eliminating synthetic dyes but also about finding natural alternatives that match the color, stability, and cost of synthetic versions.

Color plays a critical role in food—it shapes our expectations, draws the eye, and ultimately influences how appetizing a product feels.

Despite some evidence linking synthetic dyes to hyperactivity, asthma, and neurocognitive issues, eliminating them from processed foods remains difficult. Their nonbiodegradable chemical structure also means they persist as pollutants in water systems. Synthetic dyes are cheap, stable, and effective. Unlike natural alternatives, synthetic dyes are resistant to oxygen, pH changes, and light, giving products a long shelf life and consistent appearance.

Take sugar-based candies, for example: without dyes, they’re often pale or colorless—something that doesn’t meet consumer expectations.

In February 2016, Mars Incorporated, a company that sells sweets like Skittles, M&Ms, and other foods, pledged to remove artificial colors from its entire food portfolio but later backtracked.
“Eliminating all artificial colors from our human food portfolio is a massive undertaking, and one that will take time and hard work to accomplish,” said former CEO Grant F. Reid in a press release when they initiated the plan. “If it’s the right thing to do for them[our consumers], it’s the right thing to do for Mars,” he said.
At the time, the company believed that a majority of consumers were pushing for more natural ingredients. However, as teams worked across departments to develop new formulas and gauge public sentiment, they discovered that expectations vary widely depending on region and product type. As a result, Mars revised its approach.

Today, the company remains committed to using natural colors in its dinnertime foods—like paprika in Spanish rice—but won’t phase out synthetic colors from treats in all markets. In regions like Europe, artificial colors are still being removed. In other regions where consumers don’t view synthetic colors in candy as a concern, those colors remain.

“There’s a unique mindset when people enjoy chocolate and candy—one that doesn’t apply to other food categories,” Christopher Gindlesperger, senior vice president for public affairs and communications at the National Confectioners Association, told The Epoch Times.

“People understand that candy is a treat—not a meal replacement,” he said.

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How to Use Natural Food Dyes at Home

While food companies may face challenges in switching entirely to natural dyes, using them at home can be a safe, creative, and rewarding alternative. Here’s how to bring natural color into everyday meals, starting with red:

Beetroot is one of the most vibrant natural sources of red coloring. You can juice raw beets or blend and strain them to extract the liquid.

“If you don’t want to alter the liquid ratios in a recipe, the powder works just as well,” Rachel Jesson, a natural plant-based chef and educator, told The Epoch Times.

She suggests freeze-drying beets and then grinding them into a fine powder using a blender, coffee grinder, or spice grinder—perfect for coloring frosting, cookies, or red velvet cake.

“For a brighter, more playful pink, try grinding freeze-dried raspberries or strawberries.”

For a fresh green hue, juice or blend spinach or kale. These work well in smoothies, pasta dishes, or frostings. Matcha green tea powder is another option for a vivid, earthy green. You can also experiment with wheatgrass or green algae to produce various shades of green, Jesson said.

Juiced carrots offer a natural orange dye that pairs well with baked goods thanks to their natural sweetness. For a bold, golden yellow, turmeric is a go-to.

Saffron threads, steeped in warm water, can produce a luxurious yellow tone, while golden beets create a soft, pale yellow that’s perfect for lemon-flavored desserts or light-colored frostings.

To create a deep purple dye, boil purple cabbage in water.

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Get Started

Natural food dyes may not be as vibrant or intense as their synthetic counterparts, but with a few simple tricks, you can boost their visual impact. One approach is to simmer the juice or extract down to a thicker, more concentrated consistency.

Another is to add an acid like lemon juice, which can brighten certain hues—especially blues, purples, and reds. For instance, adding lemon juice to purple cabbage dye can shift the color to a vivid magenta or pink, elevating the overall effect.

All the colors mentioned earlier can be used in everyday cooking, Jesson said. Even a simple homemade pâté can become more enticing with the right pop of color, she added.

“Food for me always revolves around color. I have so many favorite recipes that use natural dyes.”

One standout dish is her take on Japanese maki rolls, made with short-grain brown rice instead of traditional white and infused with small batches of different natural dyes.

“It’s one of my prettiest dishes—and delicious, too,” she said.

Jesson has also used natural dyes for festive creations: red-tinted white cacao chocolates on Valentine’s Day, colorful cheesecakes for birthdays and gifts, black sourdough loaves infused with charcoal for Halloween, and red-dyed pastry for Christmas mince pies.

While the possibilities are festive and fun, Jesson emphasized that a light hand is key when it comes to flavor. Use just enough dye to color your food without affecting the flavor.

Also, when experimenting, keep in mind that adding too much liquid or powder can throw off the balance—especially in gluten-free baking. Jesson advised adjusting by subtracting some dry ingredients and replacing them with powdered dye, or by reducing a liquid ingredient to make room for a liquid dye.

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