China’s Milk Tea Giant Faced Backlash in Vietnam, Sparking Boycotts. Nine-Dash Line Enrages SE Asia
China’s Milk Tea Giant Faced Backlash in Vietnam, Sparking Boycotts. Nine-Dash Line Enrages SE Asia
Udumbara
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The Chinese bubble tea brand "Chagee" (霸王茶姬) is about to enter Vietnam. However, just a few days after the announcement, the brand faced backlash from Vietnamese users. It seems that before Chagee could conquer the hearts of the Vietnamese, it hit a bump in the road.
So, what happened?
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